What’s in a Name?

The other day someone asked me how we choose names for our leotards. We like to have some fun with this part of the design process. Naming our leotards is often done at the end of the process when all the designs are finished, but sometimes a name pops up spontaneously mid-way through[...]

Dazzling Details

Have you heard the saying, “It’s all in the details”? Well, at AinslieWear we agree. Take a peek below to discover the dazzling details that make our leotards stand out. Piping: The 179PP Alicia and 1009PP Dakota use a design technique called […]

Stop and Smell the Roses!

We’re halfway through July and you know what that means – back to school is right around the corner! To celebrate fall, we are releasing our BTS 2017 Collection, shipping to retailers late July and also available through our online […]

Summer School Style

Young dancers everywhere have one big adventure ahead of them this time of year: summer intensives! Regardless of which intensive you attend, make sure your dance wardrobe is stocked with all the AinslieWear summer intensive must-haves! While most schools require […]

Early Release Leos

Fresh on the heels of our Holiday Collection, we are introducing three ‘Early Release’ leotards. These three gems will be available throughout next year and are a sneak peek of what’s to come in our 2017 Collection.

Put Mystery in Your Movement

"Put mystery in your Movement" is the catch phrase of our 2016 Holiday Collection and we think it's fair to say that it captures the mood of this line perfectly.

Friendship

This month we are celebrating Friendship! Any time is a great time to celebrate our friends but perhaps it is especially on our minds now. So many dancers have headed back into the studio with full-on, fresh abandon at the start of the school year.

15 Questions

We thought it would be fun to quiz Ainslie, the founder of AinslieWear, and share some insights on the woman with a love for combining dancewear and fashion!

Summer Spice

From the serene and breathtaking beauty of the Taj Mahal, to the intensity of centuries-old rituals and festivities, to the playful and popular Bollywood movies, it is a full on feast for the senses, and that definitely includes colour!